20 June 2007

What is a WebTone?

The term "WebTone" was coined by Scott McNealy back in the 1990s to describe how the IP network would one day be readily available everywhere, just like a telephone dial tone.

But the WebTone is a smarter, more powerful version of the dial tone. On the legacy phone network, the dial tone was your connection to voice services--inbound and outbound calls, voice mail, directory services and such.

But with a converged IP network, the WebTone can deliver those same voice services and applications along with them. The WebTone provides converged voice and data functionality. For example, with a WebTone,

  • An incoming phone call received by a WebTone application can cause relevant customer data to be displayed on your browser at the same time.
  • Back-office events can trigger an automated outbound call to a customer to collect data, and then immediately connect that customer to a CSR.

With the WebTone, it is now possible to tightly integrate your data into customer interactions in new and powerful ways. From a business point of view, that means better customer service and improved operational and transactional efficiencies. That's the power of the WebTone.

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